Did you know that one out of every four mortgage rule changes affect real estate agents, too? Do you think it would make a difference if you were the first to not only tell them about the new rules, but how they will impact their business?

The "big money" is being made by loan officers who combine social media along with branding themselves as the "experts". Here's a brief outline of Karen's presentation:

• Facebook®: The New Drug of Choice
• Sometimes You Feel Like a Blog, Sometimes You Don't
• Tweet Your Thumbs Off
• I Don't Need No Stinkin' License
• Interview Like Larry King
• Video Killed the Radio Star
• Become Their Favorite Teacher

Karen will show loan officers:

• How to use social media outlets,
• How to combine it with the mortgage rules,
• Why it works,
• How to become known as the "expert" in your lending area - and maybe the world!

Karen Deis has been involved in the mortgage business since 1972. During that time, she also owned a real estate company, an appraisal company and co-owned a mortgage company with a large builder.

As a mortgage professional, she has held almost every position within the mortgage industry: Fannie/Freddie/FHA Underwriter ; Closing Agent ; Loan originator, Branch Manager ; mortgage company owner (TOTAL 28 years)); Real estate broker’s license (20 years, inactive status currently). She currently owns single family investment properties and a commercial real estate.

As a mortgage company owner, she did business with 8-10 wholesale mortgage companies who bought her loans in the secondary market. This included the complicated process of getting approved to do business with them, quality control and bonding requirements.

As a closing agent, she was responsible for $60 to $75 million in closed loans per year, including balancing all HUD 1’s before the loan was disbursed and insure all closing conditions were met.

Her appraisal company preformed 250 appraisals per year, appraising both purchase and refinance transactions. Each appraiser had to be approved by each investor (wholesale company) and quality control audits were supplied on an annual basis.

In 2000, she sold all of her companies to concentrate on Internet training for loan originators and real estate agents, including a website she publishes called MortgageCurrentcy.com, which interprets the old/new rules and regulations for Fannie, Freddie, FHA, VA, Rural Housing, Compliance and credit issues. She employs staff “experts” who routinely answer a variety of mortgage questions for loan originator and company owners.

She is a contributing columnist for several prominent mortgage magazines and had served on the Board of Directors for the Wisconsin Association of Mortgage Lenders (3 years), including the Chair of their Education Committee. She has also served on the Board of the Indiana and Texas mortgage lenders associations.

She has been an expert witness since 1988.